The Sonoma County Winegrape Commission, also known as Sonoma County Winegrowers (SCW), was established in 2006 as a marketing and educational organization dedicated to the promotion and preservation of Sonoma County as one of the world’s premier grape growing regions. SCW has oversight by California Department of Food and Agriculture which supports producer regions.
With more than 1,800 growers, SCW’s goal is to increase awareness and recognition of the quality and diversity of Sonoma County’s grapes and wines through dynamic marketing and educational programs targeted to wine consumers around the world.
In January 2014, SCW committed to becoming the nation’s first 100% sustainable winegrowing region by 2019.
Brad Petersen (Chairman)
Kevin Barr (Vice Chairman)
Richard Mounts (Treasurer)
John Balletto (Past Chairman)
Ray Johnson (Public Member At-Large)
Steve Sangiacomo (Past Chairman)
Vicki Michalczyk (Past Treasurer)
Karissa Kruse, President
Ginger Baker, Operations and Consumer Education Manager
Sean Carroll, Marketing & Communications Manager
Andriana Duckworth, Marketing Coordinator
Jeff Herdell, Web Manager
Robert LaVine, Sustainability Manager
Brandi Taylor, Bookeeper
Karen Thomas, Grower Programs Manager