Sonoma In Chicago Email Campaign

The Sonoma County Winegrape Commission is pleased to present the supporting email campaign for the Sonoma In Chicago event.

Please follow the instructions below to help us get the word out.

You can preview the email here.

Instructions for sending using Vertical Response (optional)

1. Export your mailing list
   Depending on what you use to collect and maintain your list of customers you should be able to export a customer list with name (first and last) and email. You don't really need any other fields.
   
   Creating a Tab Delimited Text file from Microsoft™ Excel™
   • In Excel, open the spreadsheet containing your contacts. Then select File, Save As.
   • In the Save As dialog box, set the Save as type option to Text (Tab delimited)(*.txt).
   • Enter a file name (such as email1.txt) for the export file and click Save.
   • If you see a warning about the destination file type not supporting multiple sheets, just click OK.
   • Select the file you just exported (such as email1.txt): This is around where you need to browse for the file.

   Creating a Tab Delimited Text file from Microsoft™ Outlook™ Address Book

   • Click on Contacts in the Outlook Bar, select File, Import and Export.
   • In the Import and Export Wizard, select Export to a file, then click Next.
   • In the Outlook folder, select the Contacts folder and click Next.
   • For the type of the export file, select Comma Separated Values (Windows) and click Next.
   • Enter a file name (such as email1.csv) for the export file and click Next.
   • Click Finish to complete the export.
   • Select the file you just exported (such as email1.csv) This is around where you need to browse for the file.
2. Sign up (If you already have an account then skip this step)
   Go to www.verticalresponse.com and follow the signup instructions.
3. Log In
   Go to app.verticalresponse.com and log in to your account.
4. Import your list
   • Click on Lists and then New List
   • Agree to the Terms of Service
   • Select Create a new mailing list from an external file and then follow the instructions.
5. Create your Email Campaign
   • Click on Emails and then New Email
   • Agree to the Terms of Service
   • Enter a name such as "Sonoma In Chicago"
   • Select Freeform HTML and then Next Step...
   • Put your company name in the from label
   • Put "Sonoma in Chicago benefit for Common Threads" in the subject line
   • Copy the code below and paste it into the HTML Content area
     </p> <style type="text/css"> body{margin:0px;padding:0px;color:#666666;background:#cccccc;}html,body,div,p,td{font-family:Verdana,Helvetica,sans-serif;font-size:11px;line-height:18px;}a{text-decoration:none;}a:link,a:visited {color:#874f85;}a:hover {color:#cc33cc;}a:active {color:#874f85;}img {display:block;border: 0;}.floater{margin: 0px;padding:10px;}.container{margin: 0px;width:640px;margin-left:-320px;position:relative;left:50%;}.header{background:#231f20; color:#ffffff;font-family:Verdana,Helvetica,Arial,sans-serif;font-size:22px;text-align:center;line-height:28px;}.header .sub{font-size:14px;}.banner{background:#874f85;color:#ffffff;text-align:center;font-size:12px;font-weight:bold;padding:5px;}.banner .sub{font-size:11px;}.banner a{color:#ffffff;}.main{background:#ffffff;padding:5px 20px 5px 20px;}.title{font-weight:bold;font-size:13px;} </style><p> <a name="top"> </a></p> <div class="floater"> <div class="container"> <div class="header"><a href="http://www.sonomainchicago.com/" target="_blank"><img height="332" width="640" border="0" src="http://www.sonomawinegrape.org/email/images/Sonoma-Wine-Country.gif" alt="Sonoma Wine Country" /></a><br /> September 8 – 14<br /> Sonoma in Chicago Harvest Celebration<br /> <span class="sub">A showcase of Sonoma County’s finest wines & food</span> </div> <div class="banner">Experience Sonoma in Chicago – events to benefit Common Threads<br /> <span class="sub">The Allerton Hotel, 701 N. Michigan Ave., Chicago</span> </div> <div class="main"> <p> <span class="title">Taste of Sonoma: An Educational Seminar</span><br /> <em>September 10, 6:30 p.m. to 9:30 p.m.</em><br /> $65 per person<br /> <a href="http://www.sonomawinegrape.org/blog/a-taste-of-sonoma/" target="_blank">(click for menu and wines)</a><br /> Sip and swirl wines and sample winegrapes as winegrape grower Jim Murphy and Ravenswood winemaker Joel Patterson guide you on a wine journey through Sonoma County. Enjoy a fun and informative food and wine pairing with noted wine country Chef Bruce Riezenman and then sample small plates featuring Sonoma’s best known products presented with amazing wines. </p> <p> <span class="title">Sonoma Harvest Feast Dinner</span><br /> <em>September 11, 7 p.m. to 10 p.m.</em><br /> $125 per person<br /> <a href="http://www.sonomawinegrape.org/blog/sonoma-harvest-feast-dinner/" target="_blank">(click for menu and wines)</a><br /> Enjoy a six-course harvest inspired extravaganza prepared by wine country Chef Bruce Riezenman coordinated with Michael Fusano, executive chef from the historic Allerton Hotel and its signature restaurant M Avenue. Each course will be paired with Sonoma’s most spectacular wines </p> <p> <span class="title">Embrace the taste during Sonoma in Chicago Restaurant Week</span><br /> <em>September 8 to 14</em><br /> Top restaurants in Chicago showcase Sonoma County wines. <strong>For every bottle purchased, Sonoma will donate $3 to Common Threads</strong>, a nonprofit educational organization that teaches children about nutrition and cooking through cultural diversity. </p> </div> <div class="banner">To purchase event tickets and for additional information including participating restaurants,<br />go to <a href="http://www.SonomaInChicago.com/" target="_blank">SonomaInChicago.com</a></div> </div> </div> <p>

   • Use the Convert to Plain Text tool to create your plain text version
   • Follow the steps to test, choose your list, and send your email