Dollars and $ense - January 20, 2011
"Working with Today’s Reality"
Directions: Wells Fargo Center for the Arts
50 Mark West Springs Road
Santa Rosa, CA 95403
| 7:30 a.m. | Registration and Tradeshow |
| 8:30 a.m. | Welcome – Steve Sangiacomo, Commission Chair |
| 8:45 a.m. | Increasing Dollars per Acre – Steve Smit, Constellation Wines; Nick Goldschmidt, Winemaker Goldschmidt Vineyards and consultant; Pete Opatz – Silverado Premium Partners |
| 9:30 a.m. | Marketing Program Update – Mike Rowan/Duff Bevill, Marketing Committee Co-Chairs |
| 9:50 a.m. | Frost Ordinance Update – Doug McIlroy, Rodney Strong Vineyards |
| 10:00 a.m. | Tradeshow |
| 11:00 a.m. | Market Prospects for 2011 – Glenn Proctor, Ciatti Company Winery Prospects – Rob McMillan, Silicon Valley Bank Wine Sales Trends – Doug Goodwin, VP Client Insights, Beer, Wine & Spirits, Symphony IRI |
| 12:30 p.m. | Lunch |
| 1:30 p.m. | Russian River Watershed Grower Informational Meeting |
Registration
Seminar/Lunch reservations
Pre-registration has closed. Walk-in registrations will be accepted for Seminar & Tradeshow only the day of the event.
Please contact Karen with any questions at (707) 522-5862.
Vendor reservations
Exhibitor registration has closed.
Please contact Ginger with any questions at (707) 522-5864.
*Lunch costs include $5.00 donation for wine to support the Sonoma County Grape Growers Foundation Employee Development Program.
Download the presentations from the 2011 Dollars & $ense Seminar below.
| Attachment | Size |
|---|---|
| Rowan-Bevill-Dollars-And-Sense-2011.pdf | 919.38 KB |
| Proctor-Dollars-And-Sense-2011.pdf | 1.94 MB |
| McMillan-Dollars-And-Sense-2011.pdf | 1.64 MB |
| Goodwin-Dollars-And-Sense-2011.pdf | 1.55 MB |